CWP RePort #1Clearwater Port

Off the coast of Oxnard, California

PROJECT:

Establishing a broad base of support for a unique LNG terminal that utilizes an existing oil platform.

CHALLENGE:

To create the messaging and marketing materials appropriate for building consensus and communicating the project’s benefits among the nation’s most sophisticated energy consumers.

SOLUTION:

Litos created an approachable look, feel and “voice” for the project.

  • Established an outreach program for all supporters that included critical facts about the need for natural gas, its safety record and third-party endorsements from a wide array of community leaders
  • Created a user-friendly, content-rich project website
  • Lent visual support – brochure, DVD, etc. – to a series of boat tours to the project site

RESULTS:

Significantly increased public awareness and support for this early-stage project.

DOWNLOAD:

COMPONENTS:

Trade Ad Series

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